🎯 Module 47 Quiz — Motion Design & Timing

Instructions:
Select the best answer for each question. This quiz evaluates your understanding of how motion, timing, and rhythm enhance communication, focus, and emotional impact.

1. What is the primary goal of motion design in campaigns?
   A. To guide attention and create emotional rhythm in visual storytelling
   B. To add as many effects as possible for visual variety
   C. To replace editing and composition
   D. To distract the audience with motion

2. What does “easing” refer to in animation?
   A. The acceleration or deceleration that makes motion feel natural
   B. The delay before playback begins
   C. The volume level of sound effects
   D. The time between text transitions

3. Why is timing important in motion design?
   A. It controls pacing, emotion, and viewer comprehension
   B. It only affects video duration
   C. It determines file size and format
   D. It’s unrelated to story or rhythm

4. What is a “keyframe”?
   A. A point in time that marks the start or end of a motion change
   B. The main camera lens used in filming
   C. A cut transition between clips
   D. A file containing animation presets

5. How does motion hierarchy improve clarity?
   A. It ensures the most important movements draw the eye first
   B. It removes all subtle motion elements
   C. It limits color variation
   D. It keeps all objects moving equally

6. In the scenario, why did the revised version of the tech video perform better?
   A. Slower transitions and easing aligned motion with the narration
   B. Faster animations created more excitement but less understanding
   C. The original used more color variety
   D. The revisions added extra effects and overlays

7. What defines “visual rhythm”?
   A. The consistent pacing and flow of motion throughout a piece
   B. The amount of background music used
   C. The number of keyframes per second
   D. The total duration of the animation

8. How can ZoeAI enhance motion design?
   A. By testing timing, rhythm, and engagement across animation sequences
   B. By generating unrelated animations for testing
   C. By replacing human designers completely
   D. By focusing only on color balance

9. What happens when motion is too fast or too complex?
   A. It overwhelms the viewer and weakens message clarity
   B. It increases comprehension
   C. It improves focus and retention
   D. It has no effect on engagement

10. What combination makes motion storytelling effective?
    A. Purposeful timing, emotional rhythm, and clarity of flow
    B. Random speed changes to surprise the viewer
    C. Overuse of transitions and effects
    D. Constant camera movement

Short Answer Question
Describe one video or campaign where motion design enhanced the story. What role did timing or rhythm play in making it effective?

Reflection Question
How can ZoeAI help you refine pacing, rhythm, and emotional flow in your motion design to strengthen communication and retention?

Integration Notes
Use quiz completion to unlock the next module.
Include both multiple choice and short-answer submission options.
ZoeAI can analyze reflection responses to identify rhythm quality, timing consistency, and engagement strength across designs.